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The WMH&I Circuit Breakers brief challenged us to create the branding for a third space that tackles loneliness. The task was to explore how design could help foster connection and community with a target audience who may feel lonely.
INSIGHT
Nearly half of UK adults experience loneliness but for many, loneliness it's not just about being alone, it's about feeling disconnected to the world around them.
Night workers can be particularly affected, with disrupted routines and limited access to healthy food options after their shifts, contributing to long-term health issues.
IDEA
Circadian Canteen brings night shift workers together by offering a place to eat, socialise and connect at unsociable hours.
The canteen serves healthy meals made using surplus food from local supermarkets, reducing food waste and creating a space designed for night workers.
Circadian Canteen
YEAR:
DISCIPLINES:
SOFTWARE:
BRIEF:
2026
Brand Identity • Service Design
Illustrator • Photoshop • After Effects
Live Project • WMH&I
Circadian Canteen is a brand identity and service concept tackling loneliness among shift workers by creating a community canteen.

STRATEGY